Daring to Break Conventions
Date: 03/10/2021
Event Time: 6:30pm
Event Location: Virtual
PURCHASE TICKETS
The Legendary Leadership Series provides AMA members and non-members the exclusive opportunity to access and be inspired Marketing Legends. Join the AMA Toronto on March 10 starting at 6:30 pm EST for our next Legendary Leadership Series event: Daring to Break Conventions. Moderated by Danielle Pinnock, Senior Marketing Manager at Architech, this event will be honouring Canada's Marketing Hall of Legends 2020 Inductee Nancy Marcus, along with past inductee Arthur Fleischmann. Be inspired during the Fireside Chat, then get up close with these Legends during our interactive breakout sessions as they cover Marketing Leadership and Career Development. You won't want to miss this! Reserve your spot today!
Nancy Marcus, 2020 Legend Inductee
Nancy Marcus is one of Canada’s most recognized marketing professionals in the consumer packaged goods (CPG) industry. Her keen strategic insights and superior, bold marketing innovations have made her an award-winning influencer for more than 40 years. She has had tremendous impact on how companies market their products in the CPG industry working collaboratively and cross functionally within the organization.
Nancy has been a trailblazer since the start of her marketing career at leading companies including Phillip Morris and RJR MacDonald as one of the few female VPs to have a seat at the executive level. Most recently as Chief Marketing Officer at Kruger Products (with brands such as Cashmere, Scott's and SpongeTowels), she was the only female on the KPLP Management Team for more than a decade. Nancy has successfully contributed to the changing CPG landscape by redefining how companies embrace marketing to deliver bottom line profitability.
Read more about Nancy here.
Arthur Fleischmann, Group CEO, Ogilvy & john st. and WPP Country Manager
Arthur co-founded john st. advertising in 2001. After growing into one of Canada's top independent shops, john st. joined the WPP network in 2013. Over the next five years, john st. continued to thrive in winning creative accolades, Agency of the Year medals and new business. With over 150 employees and offices in Toronto and Montreal, john st. is one of WPP's largest and most successful brands in Canada.
In 2019 Arthur was promoted to Group CEO, overseeing the operations of john st., Ogilvy and Ogilvy Health Canada. In January 2021, Arthur added the role of Country Manager to help deliver WPP's extensive technology, CE&C and communications offerings to Canadian clients and improve collaboration among its agency brands.
Arthur brings his sense-making skills, vision for innovative service and products and pursuit of building high-functional teams to some of Canada's most successful blue chip clients in retail, packaged goods, financial services, automotive and healthcare.
Read more about Arthur here.
ABOUT THE MARKETING HALL OF LEGENDS
Canada’s Marketing Hall of Legends was created to honour individual Canadians who have dedicated their lives to the pursuit of excellence in the field of marketing and to inspire and build marketing leaders as well as future legends. AMA Toronto developed the Legendary Leadership series to give the community direct access to our inducted legends and learn their insights into the future of marketing and business.
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