How 2020 Has Redesigned the Agency Landscape

Join us for our annual Agency Panel event on December 9 at 12pm EST

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Miglena's November Message

Monthly Update from AMA Toronto's President, Miglena

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LEGENDS AMONG US

Honouring our 2020 Marketing Legends - Presented by ARCHITECH - Discover the new inductees to this respected Industry Award

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The American Marketing Association's Toronto Chapter is a not-for-profit community of volunteer marketers who have been creating opportunities for personal & business growth for more than 60 years.

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American Marketing Association’s Toronto Chapter is a not-for-profit community of volunteer marketers who have been creating opportunities for personal and business growth for more than 60 years. Membership in AMA Toronto gives you an internationally recognized credential and access to the resources of the largest, internationally recognized marketing association with more than 20,000 members around the world.

Upcoming events

Canada: Diversity Strong, Inclusion Weak

Virtual 

11/24/2020

Join the American Marketing Association (AMA) Toronto for our next Marketing Networking Group (MNG) event, hosted virtually on Tuesday, November 24, 2020.

 

 

Canada: Diversity Strong, Inclusion Weak

 

A panel discussion on how Canadian companies can foster inclusivity and equity.

 

Canada has embraced diversity and inclusion as a fundamental tenet of our core national values. However many Canadians continue to experience ongoing discrimination in the workplace. As organizations build out and implement their DEI initiatives, they are tackling issues that include challenging the cultural status quo, creating diverse teams and addressing inherent biases in decision-making and processes.

The AMA Toronto is proud to host a series of MNG events around this pertinent issue, with a focus on creating a meaningful, respectful and solution-oriented dialogue.  

 

Our first event will be moderated by Craig Lund of the AMA. Our esteemed group of panelists will be sharing their views on the policies and behaviours that organizations need to implement to foster an environment of safety and belonging for all employees.

 
 

Speakers

 

 

Jonathan Daly - Justice & Brand Accountability, Ogilvy
 
 
 
 
David Dame - Global Head and Vice President, Enterprise Agile, Scotiabank
 
 
 
 
Scott Knox - President and CEO, Institute of Communication Agencies
 
 
 
 
Neda Tabatataie - VP Business Analytics and Technology, San Jose Sharks
 
 
 
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AMA Toronto - Ask Me Anything

Virtual 

12/03/2020

AMA Toronto is pleased to start our new Ask Me Anything series. Open to members only, this series will be hosted by Miglena Nikolova, President AMA Toronto.

 

AMA Toronto is deeply committed to serving our members and our broader community we work in to learn, connect and grow and of course, our members play a vital role in this.

 

We want to keep connected with our membership, and have an open conversation to discuss your needs, interests, ideas and your challenges. Grab your tea or coffee and join me on December 3rd 4:00pm for your opportunity to Ask Me Anything!

 

Let's connect. Let's share. Let's work together to build an essential and inclusive community for marketers.

 

@amatoronto #AMAToronto

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How 2020 Has Redesigned the Agency Landscape

Virtual 

12/09/2020

Save the date! Join us on December 9 for our final event of the year. As 2020 comes to a close, leaders from Canada's top firms will discuss what's affecting marketers most, how the agency landscape is changing, as well as what's next in the year ahead. This year's discussion will be especially poignant. Key topics will focus on the evolving talent mix, diversity and inclusion, the client and agency relationship dynamic, technology and data and the "new normal" in the post-pandemic world. You won't want to miss this!

 

Purchase your ticket now.

 

 

The Speakers

 

Matt Chong, Moderator

 

Matt is an AMA Board Member and the VP of Brand Partnerships at content agency Fifth Story. Matt created the AMA Toronto's annual agency panel event 5 years ago as a way for agency leaders to have a forum to talk candidly about the issues facing agencies today. His passion for agency dynamics has led him to curate this event each year with a fresh focus on different aspects of the agency world. Matt is a strategic agency leader with 10+ years experience working in content, experiential marketing, consumer insights and brand strategy. He currently leads a cross-functional team at content agency Fifth Story. Matt is a former AMA Toronto President and currently sits on the board leading the association's finance portfolio.

 

 

Lewise Hiltz

 

As VP Digital Transformation, Lewise is an Omni-Channel, Digital Transformation and Ecommerce professional with 20 + years experience. She has extensive experience developing strategies around Customer Experience, Analytics, Search Marketing, Interactive Marketing programs and Customer 360 to name a few. Lewise is a Business growth strategist who helps business owners, decision makers, and professionals use advanced digital transformation marketing methods to increase sales, ROI and leads for their companies.

 


Eric Tang

 

Eric leads Porter Novelli as the Managing Director, Canada. He is a communications strategist with 20 years of experience guiding global companies with a cross-enterprise perspective in the analysis and management of complex external and internal communication issues. He has established a track record of developing and protecting clients' reputation and stakeholder relationships, and growing and defending their market share.

 

Eric has lived and worked in Canada, the U.S, Hong Kong, and the UK. He holds an MBA from the Ivey Business School in Canada.

 

 

Trevor Thomas

 

Trevor didn’t break into the ad game until his late 20s, but the experience he gained at the beginning of his professional life in fields like music, radio, sales and digital helped form him into the impossibly curious strategist that he is today. In his 10+ years in the business, he has worked in some of Canada’s most highly respected strategy departments, and has had his worked recognized both at home, and on the international stage. 

 

As the Group Strategy Director at john st., he leads a team of strategists and manages a diverse portfolio of clients (Tangerine, Kruger, Campari, Boston Pizza), who’s unique categories and needs give him the opportunity to see the business through many different lenses.

 

Away from work, Trevor is a dedicated single dad to a ten-year old boy who loves to dissect advertising with his old man (or maybe he’s just humouring him…).

 

 

Cass Zawadowski

 

As Co-Executive Creative Director of Wunderman Thompson Canada, Cass brings 17 years of integrated agency experience, and a wealth of global brand leadership. Cass leads creative on a number of global clients including, Microsoft, IKEA, Shell and GSK in North America. Tasked with guiding digital transformation and creative brand excellence, she ensures best in-class work across social and digital platforms, while using data and analytics to inform insights and measure the work. She currently leads a cross-functional team with a mission to create meaningful experiences between brands and consumers through a data-rich creativity, technology and innovation.

 

 

Sponsored by:

 

 

 

 

 

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Latest news

Legendary Leadership Series: The Business of Branding

11/30/2020

AMA-Toronto and Ashish Patel host Marketing Legends Brian Scudamore and Anthony von Mandl in a virtual fireside chat about the business of branding.

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The Power and Principles of Great Creative

11/16/2020

How can brands drive results? In AMA-Toronto’s October MNG virtual event, Linda Antonacci shares her eight top principles for great creative.

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Are You Ready to Make a TikTok?

11/15/2020

Marketers from around the world attended September’s virtual AMA Toronto’s Member Networking Group to learn more about TikTok. Curiosity about this fast-growing social platform attracted guests from as far away as Nigeria, India, Texas and Chicago. Our guest speaker, Vanessa Gaik, Group Director Brand Partnerships at TikTok, shared key insights and trends for brand marketers.

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AMA volunteers have impact. They play an active part in Toronto’s business community, helping develop and deliver our programs. AMA has helped marketers connect, learn and grow to reach their potential for more than 60 years.

 

 

Connecting Talent with Opportunity

As a marketing job seeker the AMA Job Board provides you with the right tools to find the job you've been dreaming of. Here you can search for open marketing jobs, create an account to apply and manage your application(s), as well as set marketing "job al

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