BEGIN:VCALENDAR
PRODID:NingEventWidget-v1
VERSION:2.0
METHOD:PUBLISH
BEGIN:VTIMEZONE
TZID:America/Anguilla
X-LIC-LOCATION:America/Anguilla
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0400
TZNAME:AST
DTSTART:19700101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
UID:4606668:Event:27711
DTSTAMP:20120518T043230Z
SUMMARY:Loyalty Marketing – The battle for consumer attention and ad
 vocacy
DESCRIPTION:Did you know...\n\n94% of Canadians belong to some type of
  loyalty program\nCanadians have the second highest participation rate
  globally\n\n \nDid you also know....  \n\nNearly 70% have lost inte
 rest in participating in at least one of their reward programs\n60% of
  reward program members feel that loyalty programs could do a better j
 ob communicating\n\n \nWhile loyalty programs are not new, these stat
 istics imply that the growing competition for consumers’ attention r
 equires Canadian marketers to be more innovative than ever and engage 
 on a deeper level.\n \nJoin us to hear a panel of Canada’s top loya
 lty leaders share their thoughts, challenges, and successes with lever
 aging customer loyalty programs. The discussion will be moderated by M
 arketing Magazine’s Editor-in-Chief, Tom Gierasimczuk and will begin
  with a re-cap from  Maritz Canada’s “Maritz Insights: The Loyalt
 y Report 2012” on key insights and lessons from their research study
  of 4,000 consumers.\n \nPanel:\nJennifer Hawkins - VP & General Man
 ager - Consumer Products and Partnerships - Amex Bank of Canada\nBry
 an Pearson - President and CEO - LoyaltyOne\nRichard Thomas - Division
 al Vice-President -Financial Services, Sears Financial\nMichelle Ubell
  - Executive Vice President - Maritz Loyalty Marketing\n \nModerato
 r:\nTom Gierasimczuk - Editor-in-Chief - Marketing Magazine\n \nInc
 luded:\nContinental Breakfast\nNetworking opportunities with Toronto's
  Marketing and Business community\nCost:     \n$ 80 Non-members\n
 $ 50 Members\n$ 30 Students\n*includes applicable taxes\n \n \n\nFor
  more information visit http://www.ama-toronto.com/events/loyalty-mark
 eting-the-battle-for-consumer-attention-and-advocacy
DTSTART;TZID=America/Anguilla:20120229T073000
DTEND;TZID=America/Anguilla:20120229T100000
CATEGORIES:roundtable
LOCATION:Rosewater
WEBSITE:
URL:
CONTACT:
ORGANIZER:
ATTACH;FMTTYPE="image/jpeg":http://api.ning.com:80/files/eG7NVKSxgO0st
 D-oortrzICR1KWGT4gJ0zqMDanvvDCx**N*saTax01*6WtGXRdEvF-fAXWlXrZhUIxcoYl
 VaVg*XLNXh4t5/ama_round.jpg
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Janine F
 laccavento":http://www.ama-toronto.com/profile/JanineFlaccavento
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Brad Sla
 ter":http://www.ama-toronto.com/profile/BradSlater
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Catherin
 e White":http://www.ama-toronto.com/profile/CatherineWhite
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=ACCEPTED;RSVP=TRUE;CN="Ayesha M
 asud":http://www.ama-toronto.com/profile/AyeshaMasud
ATTENDEE;ROLE=REQ-PARTICIPANT;PARTSTAT=TENTATIVE;RSVP=TRUE;CN="Jeyanag
 eswara Narayan N S":http://www.ama-toronto.com/profile/narayan
END:VEVENT
END:VCALENDAR